For us to improve and make our production to the best of our standard we needed to get audience feedback. We got feedback from our classmates for the rough cut of our soap trailer and our two ancillary tasks. We were given many points to consider and ways to improve.
We were told that our music was too loud and that it made it seem more like a music video.
We resolved this by lowering the music and and selecting certain parts from the soundtrack to cut out.
We also had to slow down the beginning, showing more of the area and include shots of the area throughout the trailer, relating back to Warwick Avenue. Adding effects to our trailer made it appear more professional with a higher quality of work and more appealing to our target audience.
We were told our storylines weren't very clear and it was hard to understand what was going on, some being too short and some shots being too long but with no real meaning, so we had to edit our storylines to flow better and tell the narrative better.
Our ancillary tasks weren't understood well, with many people commenting that they didn't go together well enough or show any special effects. So we decided to change the poster completely and to fix the magazine front cover by adding more colours, effects and making it stand out more. The poster before was too busy and didn't really explain the storylines the way we wanted it to so by changing it, making it simpler yet still get across our soap.
Our feedback on our final product was that all three tasks had a great sense of brand identity and worked well in relating to our target teenage audience.
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